The “Three focuses” strategy has guided Karma in consistently choosing the best course of action for enhancing the added value of its products and brand.
01. QUALITY – In Karma’s early days, we formulated a “Focus on Quality” strategy to establish and strengthen ourselves.
02. BRANDING – Building on the solid quality reputation, we subsequently developed a “Focus on Branding” strategy to grow in international markets.
03. STYLE – Moving forward with the “Focus on Elegance” strategy, we are currently collaborating with our global partners to develop products with unique styles to suit varying needs.
We strongly believe that:
「Customer satisfaction is optimized when we offer the best “Fit” mobility aid products based on the seamless integration of the above three strategies.」
This is the core management philosophy of KARMA！